"We needed a set of photographs that recorded the high standards of merchandising, display and visual merchandising for all the selling departments and customer facing areas on completion of the stocking up and merchandising of our new 140,000 sq ft John Lewis at Leicester in September 08.
We wanted these photographs produced quickly within a set timeframe and to a limited budget.
George successfully met this brief and produced a great set of photos that our teams could use and work with within the time given and the budget set.
These photos have been used repeatedly to help the new selling and VM teams at Leicester and other shops to re merchandise their departments to the standards achieved at opening, they have also been used in presentations, demonstrations and for training and development purposes.
These photos have also proved valuable in helping to set standards and merchandising guidelines for future new shops and other retail projects we have in the pipeline."
Dino Marcangelo
Business Manager Retail Design, New shops, John Lewis Department Stores.